Datamation International Group

Datamation is a prominent multi-disciplinary, consulting, research and project management firm offering top-notch services. We are certified under NS-EN ISO 9001:2008 and ISO 27001.

We specialize in –

• Economic and financial research
• Marketing advisory services and market research
• Project management and project analysis
• White consumer goods
• FMGC
• High technology and information systems
• Bio technology
• Tourism and hospitality
• Health and Nutrition
• Agriculture and Water Management
• Telecommunication
• Energy and so on…

Our clients are –

• ICICI Prudential Insurance
• Lufthansa
• SAS
• KLM
• Shell
• British Airways
• American Express
• Standard Chartered Bank
• HSBC
• ANZ Grindlays Bank
• Max Life Insurance
• Bank America
• Master Card
• GE Capital
• Nestle
• Club Med
• Fedex
• Tourism Authority of Thailand
• Hewlett Packard
• VW Ware
• Microsoft
• Malaysian Tourism Authority
• MMI Fairs China
• Samsung
• Singapore Tourism Board
• Sony
• Monsanto
• Suzuki
• South China Morning Post
• Wall Street Journal Asia
• Time-Warner Group
• India today and so on and so forth…

Highlights of Datamation –

• 100 highly skilled professional who are experienced in various sectors
• We operate from 28+ locations around the world
• Highly skilled in cost effective delivery of decentralized market research services

Services –

We have facilitated Market Research and Marketing Advisory Services to numerous MNCs and Fortune-500 companies which are described briefly as follows –

• Logistic and Forwarding Sector – We have provided detailed market analysis and quality service assessment to the organizations in this sector.

• FMGC Sector – Complete info about surveys and mapping of consumers for tea and coffee vending products, soap products, premium brands of biscuits.

• Travel and Tourism and Entertainment/Amusement – Detailed surveys and hospitality trade for Sikkim tourism-Govt. of India, MP tourism-Govt. of India, Chhattisgarh-Govt. of India, Kerala tourism-Govt. of India, Balmer & Lawrie- Govt. of India.

• Consumer Products – Fully analyzed and qualitative market research

• High technology products and services and white goods – Complete market and feasibility study for different products

• Reviews, Training and evaluation programs for Social sectors and NGOs – Detailed operational and financial reviews after conducting project reviews of the NGOs and voluntary organizations.

• Economic Analysis

Services of the Datamation in Resource Mobilization

Let’s take a look about Datamation!

What role does Datamation plays in support services in resource mobilization and fund raising?

• We develop an understanding and comprehensive knowledge base of the Charity’s Community Development Action areas.
• We offer full range of top notch, modern and comprehensive fund raising services and are able to strategize, expand and sustain Charity’s direct marketing programs for effective Resource Mobilization (RM).
• We provide training and ability developing services in Resource Mobilization.
• We offer Local Resource Mobilization (LRM) strategic advisory services by working in close partnership with the charity.

Our strength in Resource Mobilization –

• Experience and proven track record of working with various International and Indian Charities in fund raising
• Developing a robust RM base
• Unparallel understanding of social development challenges
• Deployment of innovative Program implementation strategy with the Development Agencies

Our clients –

• Asia-Pacific Regional Offices
• UNICEF
• CRY-Child Relief and You
• Red Cross
• PETA
• Save the children
• Helpage India
• Deepalaya
• Green pace
• SOS Children Villages of India
• Wildlife SOS and so on…

Our offerings and Services –

• Offerings –
• Resource Mobilization Strategy Development – helping NGOs in defining their resource mobilization strategies, objectives and goals.

• Resource Mobilization Strategy Deployment & Sustained Training & Capacity Building Support Services – implementation of strategy by training NGOs in various components of fund raising. We have conducted 50+ workshops covering following topics -

1. Development Communication
2. Digital Communication and Social Media enabled Fund Raising

• Support – We offer time-tested fund raising campaign implementation support on social, digital media and traditional fund-raising through mail and also crowd sourcing.

• Database compilation and Selection – After researching, we select a resource and deploy a creative research based methodology for database compilation and selection.
• Database Selection – It comprises of two steps – Database Creation and Database Management.

• Services – We provide top notch services in the field of

• Creative Content – Produce innovative ideas for testing social and digital media and print campaigns.
• Web sites, portal and Social Networking Deployment – Deployment of social networking tools like Twitter, You Tube, Facebook etc.
• Letter Shopping, E-Broadcasting and fulfillment
• Quality control in E- broadcasting and letter shopping
• Ensuring response maximization
• Quality Control

DATAMATION: BRAND MANAGEMENT AND DIRECT MARKETING (DM) SERVICES

Certified under ISO (9008:2001) standards, Datamation is a highly reputed and professional Asian Market Research Direct Marketing and CRM Agency.

Unmatched 25 years of experience of serving prominent European and North-American brands is what we are proud of. We are skilled and talented in data management and proprietary data modeling models as well as in international printing and fulfillment, data aggregation applying electronic as well as manual models and social media campaign management.

Role of our Media Intelligence team -

• Media Analysis
• Assess media coverage quality and quantity

Duties of our Research Specialists –

• Define the target audience
• Conducting one-on-one interview
• Conducting Surveys

We specialize in –

• Impact and ROI measurement
• Identifying target audience
• Content development
• Evaluating audience and market
• Proactive reputation management
• Developing and assessing market material

Specializing in following media –

• EDM(e-mail)
• Phone
• Direct Post
• Twitter, Facebook, You Tube, Pinterest
• Viber, Hangout, Whatsapp
• List and Database selection applying lists and media selection criteria
• Qualitative and quantitative, statistical Analysis

We have a treasure of segmented and updated repository of up-market

• Business to Business (B2B)
• Business to Govt. (B2G)
• Business to Consumer (B2C)
• to Govt. (G2G) service lists from all regions of Asia and rest of Asian countries.

Our C-level Executives have a stock of value added info such as –

• Pre-tax and post-tax profits
• Product Manufactured
• Company’s turnover
• Contacts and e-mail ids
• URL address
• Names of Directors/CEO and Senior Management C-level Executives/ Functional Heads

We store following info in our consumer database –

• Current Contact Address
• Name of the Prospect
• Life style details (partial only)
• Occupation, name of Business/Company, Profession
• Lifestyle attributes
• e-mail ids and phone number
• House Hold Income and age

Our reputed clients –

• ICICI Prudential Insurance
• Lufthansa
• SAS
• KLM
• Shell
• British Airways
• American Express
• Standard Chartered Bank
• HSBC
• ANZ Grindlays Bank
• Max Life Insurance
• Bank America
• Master Card
• GE Capital
• Nestle
• Club Med
• Fedex
• Tourism Authority of Thailand
• Hewlett Packard
• VW Ware
• Microsoft
• Malaysian Tourism Authority
• MMI Fairs China
• Samsung
• Singapore Tourism Board
• Sony
• Monsanto
• Suzuki
• South China Morning Post
• Wall Street Journal Asia
• Time-Warner Group
• India today and so on and so forth…

Datamation: Customer Relationship Marketing and Loyalty

Datamation is one of the prominent names as largest Asian Loyalty and CRM Agency. It is certified under ISO (9008:2001) standard. It is well known for high quality standards, integrity and professionalism.

We have 25 years of experience in serving famous European and North American brands and we provide top-notch services in various fields to other nations as well.

What is included under our Customer Relationship Marketing and Loyalty?

• We have analytical center of excellence for well-calibrated and well-informed modern business decisions.
• We have complete authority on ICTS for full back-end data management and online digital media solution towards –
• Implementation of CRM Programs
• Designing and developing Customer Loyalty Program
• Lead Generation and Customer Contact via tele-calling, direct contact and social media
• Development of Customization of CRM Software

What is the role of our Loyalty and CRM KPI and Impact Metrics?

• It ensures footfalls into the Stores and Outlets
• It creates awareness
• It ensures lifecycle of brand loyalty from customer
• It guarantees bonding with the prospect
• It transforms Prospect into customer
• It drives retention for the store and the brand

What does Loyalty and CRM KPI and Impact Metrics results in?

• Minimum 10-15% conversion from prospect to customer
• Overall targeted membership of Brand Loyalty Program in 1^st year – 10,500 customers
• Foot fall – increase in stores by 25%
• 505 retention of customer for cross-sales and other offers

Who are our esteemed partners?

Our esteemed partners are very well known names like –

• ICICI Prudential Insurance
• Lufthansa
• SAS
• KLM
• Shell
• British Airways
• American Express
• Standard Chartered Bank
• HSBC
• ANZ Grindlays Bank
• Max Life Insurance
• Bank America
• Master Card
• GE Capital
• Nestle
• Club Med
• Fedex
• Tourism Authority of Thailand
• Hewlett Packard
• VW Ware
• Microsoft
• Malaysian Tourism Authority
• MMI Fairs China
• Samsung
• Singapore Tourism Board
• Sony
• Monsanto
• Suzuki
• South China Morning Post
• Wall Street Journal Asia
• Time-Warner Group
• India today and so on and so forth…

Advisory Services and its significance

As a start-up businessperson, it is your objective to accomplish long haul accomplishments and create strong relationship with the target audience. All it needs is to have a careful planning including the accessibility of reliable info from a sound source. Once the objectives are setup, detailed objects will follow to accomplish such objectives. This procedure is repetitive and in case that you don't have the right labor and knowledge, then you might need to consider hiring a business advisory service.

So what does business advisory service does and what are the advantages? A business advisory service is a special package offered by experts whose skill is focused onto managing business improvements, evaluation of an organization's status, powerful promotional strategies, formulation of strategic plans and long haul business objectives. Datamation International is a business advisory service company that will present procedures that will give your business a chance to gain the upper hand in managing sales and profits. They will clear the vulnerabilities with respect to the course of path which the business has to follow. All the objectives set by business advisory services are generally particular. This gives simple administration to individuals, divisions and departments since everybody is working towards a common objective. This enhances profits, sales and efficiency among your representatives by boosting their moral and promotes effective communication towards each other.

In case that you are the proprietor, president, director or the CEO of your own business, your prosperity will depend upon the best possible execution of a good strategic plan. In case that a plan is not effectively implemented or it is not formulated well, the business will go down. A vital plan provides a system for a good promoting technique. In case that you are uncertain of your goals and plans, it is always a great idea to look for an expert advice or choose business advisory services.

Hiring services of Datamation International is always something worth being thankful for providing the best service for your organization. Regardless of the fact that you are as of now an accomplished businessperson, listening to a second opinion from your equivalent will raise your certainty of settling on the right choices. Choose admirably and raise the proficiency of your organization through effective mentorship and powerful planning.

Datamation International believes that Direct marketing is really the favored business of the 21st century. Why? We are quickly realizing that we can't depend on the standard of working for another person, so it just bodes well that we would look to different assets to change our life.

Direct Marketing is quite different from what we are used to. The fact is that direct sales make the difference in the lives of others, from the point of view that you can sell to people specifically. People appreciate being served and they like acknowledging that if there is a problem with something they have bought, that they can come to you specifically for help.

Direct marketing is essentially advertising something directly to an individual, and sometimes it can be a business. It doesn't make a difference what the item is insofar as it's something that is required by whomever you are marketing to. Throughout the years, this has been alluded to as network advertising and even multi level marketing or MLM, which gets criticism from numerous people because of how it functions, and how people get paid.

Actually there isn't anything wrong with direct marketing, and the fact is that in case you are marketing a genuine, viable item that people want, then you have a business.

Direct marketing implies that you yourself are advertising to the public. This should be possible by all possible ways, for example, advertisement through T.V., newspaper and radio. Since we are in the 21st century, marketing is changing, implying that the majority of it is present on the web. This not just makes it simpler to market to those you definitely know and have as clients, but you are also be able to market to those you don't know all the more adequately by using the web. Since you can now use the internet to create your brand image, you will have the ability to market to billions of individuals.

Since now you know how you can make direct marketing work for you, get ready to get yourself involved. You can make lots of money in direct marketing, and it's exceptionally satisfying.

Direct Marketing gives you the chance to procure cash which is proportional to your endeavors and construct a productive and rewarding business. For more info, you can contact Datamation International.

Information Technology and Today’s Economy

During a period of impeded development and continued instability, numerous countries are searching for strategies that will invigorate development and make new job opportunities. Information Technology (IT) is not just one of the quickest developing industries – creating a large number of employments – but it is also an imperative empowering influence of advancement and improvement.

The count of mobile subscription (6.8 billion) is drawing closer worldwide populace figures, with 40% of people on the planet effectively on line. In this new environment, the competitiveness of economies relies on upon their ability to influence new innovations. According to the Datamation International, here are the five economic effects of Information Technology.

1. Direct employment creation - The Information Technology sector is, and is expected to remain, one of the biggest employers. In the US only, Information Technology and computers are expected to boom by 22% up to 2020, making 758,800 new employments. In 2016, the worldwide tech business sector will develop by 8%, creating salaries, jobs and an augmenting scope of products and services.
2. Contribution to GDP development - Findings from different nations affirms the positive outcome of Information Technology on development. For instance, a 10% increase in broadband penetration is associated with a 1.4% increment in GDP growth in emerging markets.

       The Internet accounts for 3.4% of general GDP in a few economies. Majority of this   impact is driven   by e-business – individuals publicizing and offering products on the web.

3. Development of new administrations and businesses - Various public services have become be available online and through cell telephones. The shift towards cloud computing is one of the key trends for modernization. Information Technology has empowered the development of a totally new area: the application industry.
4. Workforce change – Information Technology has also added to the ascent of entrepreneur, making it easy for self-starters to get to best practices, lawful and administrative information, advertising and speculation assets.
5. Business advancement – Information Technology instruments used within organizations streamline business forms and enhance productivity. The exceptional explosion of connected gadgets throughout the world has made new ways for organizations to serve their clients.